Research brings meaningful insights that inform and direct future strategies
In order to develop and implement our Community Engagement Plan, it is essential to gain a broad understanding of your community’s background, aspirations, and future needs.
We follow a robust social research process which can include, but is not limited to:
Participatory Research
A collaborative research process that involves participants playing an active role in the design and implementation of the research process.
Surveys
A series of questions posed to participants to gather information and feedback, gauge understanding and awareness of a particular issue, and seek insights into a community’s interests, aspirations and attitudes.
Community Profiling
A tool for researching, planning and analysing geographic areas based on a number of social, economic and demographic characteristics.
Interviews
A qualitative research tool to understand community sentiments, attitudes and knowledge around a particular issue.
Focus Groups
A small group discussion ghosted by a facilitator to bring together a diverse representation of a community.
Desktop Research
A review of existing literature to examine current views and understanding of an issue or topic.
Understanding emerging trends and patterns in the community allows you to work in a more specific and personalised way.
